Henri Matisse

Hi folks, it’s time to talk colors. Light and dark, bright and soft, saturated and faded. They make the world pleasant to look at and give us daily boosts of inspiration. Let us sparkle you with some fun data.

“With color one obtains an energy that seems to stem from witchcraft.” ~Henri Matisse 


First of all, colors don’t really exist. Our brains interpret signals from the outside as colors, thank you brain! What I call green, you will also call green, but I will never know how you actually perceive this color. Everything is relevant, while even 8% of all men are color deficient or color blind (what happens to only 0.5% of women).



Ever wondered, why us, ladies, have difficulties to choose between crimson, scarlet and ruby, why guys see red, red and some more red? This happens not only because men are ignorant (c’mon guys, we’re just teasing, you know we love you), but also because their eyes are physically less capable of distinguishing between colors. The gene responsible for seeing many variations of hues is located in the chromosome X, so it’s easier for the women to see, acknowledge and name colors. Interesting, right?


Claude Monet


Studies show that the world's favorite color is blue, followed by green, red and purple, while yellow and orange are the least popular ones. Blue is so awesome, that even mosquitoes love it and they will bite people wearing indigo or cobalt shirts first. You should reconsider your clothing choices, man!


Red color stimulates our appetite, same for yellow. Yes, both of them are usually present in fast food restaurant logos. Somehow these colors seem to scream “EAT!”, while blue is rather calming and doesn’t make us feel hungry. Pink and green will also soothe you rather than energizing.


Colors connect with certain parts of our soul. Red doesn’t only wake up our appetites, it also calls for passion, self-confidence, sometimes even aggression. White symbolizes purity, while people wearing black usually seem more gloomy. Various hues let you express yourself, the color you choose sends a message to the people surrounding you.

“Mere color, unspoiled by meaning, and unallied with definite form, can speak to the soul in a thousand different ways.” ~Oscar Wilde



“Color is my day-long obsession, joy and torment.” ~Claude Monet.


Combining colors and giving life to vivid creations are our thing. How about custom tie dye, a juicy follow up to our Acid Clouds collection? We get inspired by unusual colors combinations and work on them to give you a unique, handmade t-shirt you deserve. Are you a fan of cotton candy? We will be happy to make a sweetly pink garment for you! Fancy dark clouds? Let us use some black and navy blue on your new tee! Maybe you’d like to see how a crazy mix of yellow and fuchsia looks on clothes? Be our guest! Run your imagination and click here to check out our custom offer.


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